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I noticed that man-friendly merchants are intentional about promoting their Father’s Day sales.

In traveling to 42 States thus far and consulting with 800+ churches, many churches take an opposite approach.

  • They FORFEIT on Father’s Day, with no special emphasis for men!
  • They SURRENDER the Summer, with no strategic initiative available for men!

In fact, most churches typically consider these to be the 4 Most Important Sundays on their Church Calendar:

  1. Christmas Eve
  2. Easter Sunday
  3. Mother’s Day
  4. Back to School Sunday

At The Intentional Way, we want to reverse the trend of leaving men behind! We have some proven strategies that we can share that will provide some practical ways to communicate to men their value, while also endorsing an All-Inclusive approach throughout the church.
If merchants are intentional towards men on Father’s Day weekend, shouldn’t we be leading the charge on the church campus for men in our communities?

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